Drive product development activities through the Product Development Process, from ideation to commercial launch for assigned product portfolios.
Build, present, and manage product cases with clear business value and cost-benefit analysis aligned with company strategy and category roadmap.
Coordinate cross-functional collaboration among R&D, Technical/Nutrition, Commercial, BioFarm/Customer Service, and Marketing teams to ensure successful product commercialization.
Develop and maintain short-term and long-term product category roadmaps.
Contribute to the prioritization and execution of R&D and BioFarm projects related to product innovation.
Work closely with Technical teams to define product specifications and recipe development requirements.
Participate in workshops and cross-functional discussions to identify opportunities for product enhancement and innovation.
Product Lifecycle Management
Manage the full product lifecycle of assigned aqua feed product categories, from market introduction to product retirement.
Ensure products are fully understood and effectively implemented across relevant business units.
Monitor product performance, customer feedback, and product usage to identify opportunities for market growth and value creation.
Analyze competitor performance, market trends, and commercial opportunities to maximize market penetration and profitability.
Recommend and implement initiatives to improve existing products and drive customer-focused product enhancements.
Product Marketing & Commercial Support
Collaborate with Marketing teams to develop go-to-market strategies for new products and product enhancements.
Build and strengthen company knowledge in shrimp and fish nutrition within assigned product categories.
Support sales enablement activities including bid preparation, product communication, training, datasheets, white papers, and customer value stories.
Present product features, technical materials, and value propositions to sales teams, customer service teams, and key customers.
Work with Marketing teams to develop insights into competitor products, services, risks, and market opportunities.
Market & Business Analysis
Analyze market dynamics, customer needs, industry trends, and commercial data to support strategic product decisions.
Provide data-driven recommendations and solutions to improve product performance and business value.
Identify new business opportunities and support strategic category growth initiatives.
Stakeholder & Project Management
Manage multiple projects simultaneously in a fast-paced working environment while ensuring timely delivery of objectives.
Collaborate effectively with regional and global stakeholders across multiple functions.
Communicate product strategies, development progress, and commercial recommendations clearly to internal stakeholders and management.
REQUIREMENTS
Bachelor’s degree in Aquaculture or a related field; equivalent practical experience may also be considered.
Minimum 3 years of experience in commercial product strategy, preferably within aquaculture or related industries.
Experience working in highly technical environments with the ability to communicate effectively to both technical and non-technical stakeholders.
Proven experience collaborating across multiple teams and projects within a global matrix organization.
Strong understanding of aquaculture markets, products, customer needs, and industry trends; knowledge of global aquaculture regulations is an advantage.
Strong analytical and data-driven problem-solving skills.
Excellent project management and organizational abilities; project management certification is a plus.
Strong strategic thinking and commercial acumen with the ability to balance operational execution and long-term planning.
Excellent communication and presentation skills.
Technical fluency with the ability to discuss, challenge, and present technical concepts confidently.
Advanced English proficiency in all four skills: listening, speaking, reading, and writing.
